Why Small Business Needs to be on Social Media

Why Small Business Needs to be on Social Media

As a business owner, we know you’re continually looking for innovative ways to get your company’s brand on the radar of possible customers. In the current marketing landscape, nothing is more effective than using social media. It is a great way to communicate with your current clients and engage with potential clients. Still not convinced……

What Being a Good Leader Means To Me with Theo Kanellopoulos

What Being a Good Leader Means To Me with Theo Kanellopoulos

As I approached the end of another crazed, success-filled year, I noticed there was a huge shift happening in the business landscape. As I spend most of my days working closely with a variety of leaders in every facet of business, I’m starting to see a common change in how companies operate thanks to technology,…

New Year, New Ways to Increase Happiness in the Workplace – Insights From OITC Staff

New Year, New Ways to Increase Happiness in the Workplace – Insights From OITC Staff

How is it already February! Workplace New Year Resolutions are an excellent concept and a great way get employees to stay focused on what you really want to achieve as a group for the new year, but usually, we try to make too many changes all at once and end up giving up on most, if not all. Our lightbulb moment came when we realised its easier to integrate small, simple wellbeing goals into everyone’s workday, and building on them with more involved commitments, once the easy ones become routine.

Top 3 Ways of Using Client Testimonials to Increase Your Audience and Sales

Top 3 Ways of Using Client Testimonials to Increase Your Audience and Sales

No one knows you better than your clients. They know what it’s like to interact with you, your business, they have employed your service and/or have handled your product, so why not then leverage their positive feedback to produce new business? After all, customers trust each other more than they trust your brand.

6 Simple Tips for Creating an Amazing Blog for Your Business

6 Simple Tips for Creating an Amazing Blog for Your Business

If you think that creating a great blog is simple, you’re mistaken. Think about how many times you start and stop reading content online. The below advice is fundamental to creating an engaging and successful blog while serving to improve your reader’s experience, build a faithful audience, and establish your brand in the content world.

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