Salesforce Spring ’23 Release — Here’s What’s New!

Salesforce Spring ’23 Release — Here’s What’s New!

Salesforce has significantly updated its Sales Cloud, Service Cloud, Flow & Deployments, and Account Engagement products. Here we take a closer look at each of these products and the exciting new updates. Sales Cloud Sales features and productivity tool updates include: Service Cloud A range of customer service features and AI-powered tools have been updated,…

What can you do to improve innovation? 

What can you do to improve innovation? 

Innovation creates opportunities for greater efficiency, cost reduction and a more committed and productive environment.  With so many excellent innovative workplace practices floating around, it can take time to figure out which are worth pursuing. So we thought we would suggest our favourite 3 to help get your innovation started in 2023!  There’s one to…

How to Use Automation for a Stress-Free Holiday Season

How to Use Automation for a Stress-Free Holiday Season

How can you prepare your business for the upcoming holiday season? Embrace automation! Automation takes care of the busy work when your team is away, including marketing emails, social media, customer communications, moving data between applications, or pulling data from your website for analysis when you return. Start by creating a plan for December and…

Which tech can support your employees’ mental health? 

Which tech can support your employees’ mental health? 

In the last few years, tech advancements have cultivated entirely new ways for experts and patients to connect – from text messaging to video conferencing to virtual reality. Alongside this tech boom in healthcare, many small business owners have too started to embrace the value of the tech available in the workplace; we see more…

What’s dominating social marketing in the second half of 2022?

What’s dominating social marketing in the second half of 2022?

Staying up-to-date on the latest social media trends can help fuel your marketing strategy, keep ahead of your customers and stay on top of trending items. So what can we anticipate for the future of social media, and how does that impact your marketing strategy? Quick Thoughts:➖ There are significant shifts towards prioritising privacy for…

Where is marketing automation headed?

Where is marketing automation headed?

Marketing Automation continues to play a key role in business as businesses hustle to create a more engaging, targeted, and personalised experience for their customers.  So what can you expect from marketing automation in the near future? Hyper-personalisation.   In an overcrowded e-commerce and content world, your customers search for brands that provide a more personalised…

What do the most successful people in business have in common?

What do the most successful people in business have in common?

They take time for themselves. There is something singular about successful entrepreneurs – they are generally always busy and recognise that to be successful, it takes a tremendous amount of grit and sacrifice, yet the most influential entrepreneurs understand they need time for themselves to recharge. When they recharge – they can indeed be present for…

CRM trends you need to look out for to grow your business.

CRM trends you need to look out for to grow your business.

Thanks to the implementation of AI in CRM systems, sales and marketing teams can now meet customers’ needs and predict what pain points they have. Here are some of our top predictions for CRM in the upcoming year. Link everything together: For each type of business, it’s important to be able to link your CRM with messengers, mailing…

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