Automate Your Holiday Marketing!
Ah, the holidays! It is the season of shopping, gift exchanges, decorations, and spirited gatherings. But for businesses, it’s not just…
Salesforce News!
TikTok announces new integration for advertisers using Salesforce Marketing Cloud. Big news for anyone using TikTok to advertise! Starting October 31,…
Thoughts on Growing Your Business
This month, we’ve been dissecting the art of growing a small business. It’s not always an easy journey but it can…
How to Create a Purpose-Driven Brand
Branding is so much more than creating an attractive logo or investing heavily in advertising. For a thriving business, adopting a…
Is Salesforce Marketing Cloud Right for Your Business?
Salesforce Marketing Cloud is more than a marketing platform; it’s a strategic ally for elevating your business success. Let’s examine why…
The Power of Salesforce ServiceGPT in Customer Service.
Service agents need to resolve cases quickly while keeping customers happy. Salesforce has introduced ServiceGPT to help service agents and technicians…
10 Key Takeaways from Salesforce’s Dreamforce 2023.
If you’re a digital marketer, a Salesforce customer, or simply someone interested in the future of Customer Relationship Management (CRM), Dreamforce…
Future-Proofing Your Marketing Strategy: Lessons from Theo
Staying relevant and effective can be a constant challenge. Strategies that worked yesterday might become outdated tomorrow. To navigate this ever-evolving…
How to Start Personalising Customer Communications
“Personalised customer communication is no longer a luxury – it’s a necessity. As we navigate these challenges, Our team at OITC…
Boost Customer Experience with Marketing Cloud
People want a seamless and unified journey that matches their wants, from social media and emails to websites and apps –…
Our Key Takeaways from the 8th Edition of Salesforce Marketing Report
The 8th edition of the Salesforce Marketing Report has just been released, providing valuable insights and trends from a survey of…
Keep Your Customers Coming Back & Embrace These Engaging Trends.
Are you ready to elevate your customer experience and set your brand apart in today’s competitive landscape? Here we uncover the…
How to Develop a Successful Business Growth Strategy.
How to Develop a Successful Business Growth Strategy Not all businesses are created equal. A solid growth strategy is more than…
Salesforce update: Insights on AI and the Future
Generative artificial intelligence (AI) can potentially change the global economy significantly. In an interview with Clara Shih, the CEO of Salesforce…
Are you making the most of your remaining budget before EOFY?
Have you been putting those CRM optimisations to the side? Now is the time to use your FY23 budget to boost…