Creativity & productivity in the new workplace.

Why does creativity mean productivity in the new workplace, and how can technology boost creativity?

Creativity and productivity are no longer separate concepts but two sides of the same coin. By recognising the importance of creativity when looking to improve productivity and innovation, you can build a culture full of creativity and a ‘want‘ to drive success. 

To promote workplace creativity, you should start to provide the right tools and resources necessary for your people to think and act creatively – including training on new technologies and software, encouraging collaboration and idea-sharing, and setting challenging but achievable goals. 

By building out this new creative environment that values innovation, you will start to unlock your employees’ full potential and drive productivity and growth.

Here are a few reasons why creativity means productivity in the new workplace:


It leads to new ideas. When employees are encouraged to be creative, they are more likely to develop new and innovative ideas. These ideas can lead to new products or services, improved processes, and increased efficiency, leading to increased productivity as businesses can do more with less.


It will foster a positive work environment. Encouraging creativity in the workplace can foster a positive work environment. Employees who feel free to express their ideas and collaborate with their colleagues are more likely to be engaged and motivated. A positive work environment can increase productivity as employees are more focused and committed.


Innovation is central to staying ahead of the competition and growing a business. When employees are encouraged to be creative, they are more likely to come up with new and clever solutions to problems – leading to new products, services, and business models that drive growth and increased productivity.


See an improvement in problem-solving skills. Although it seems antithetical – when you encourage creative practices in the workplace, you will improve your problem-solving skillfulness. When employees are encouraged to think outside the box and develop creative solutions, they are more likely to find answers to complex problems. 


Creativity and productivity intertwine in the modern workplace. Allow employees to think outside the box and watch as they discover new approaches or techniques to save time and increase productivity. As people start sharing their ideas and brainstorming, they are more likely to work together effectively and produce better results.

Dont forget to encourage…

Digital tools for brainstorming and ideation. tools like Miro and Trello can make brainstorming sessions more efficient and collaborative. With these tools, employees can share ideas and create mind maps in real-time, making gathering and organising their thoughts easier. 

OITC TIP: Schedule a training session and provide them with a tutorial on how to use the software.

Online collaboration tools such as Slack and Microsoft Teams can help employees communicate and share files in real time. These tools make it easier for team members to work together even if they are in different locations. 

OITC TIP: Communicate the benefits of online collaboration, such as increased efficiency and faster decision-making.

Staff to use Mobile apps like Adobe Creative Cloud and Canva to create professional-quality designs and save time.

OITC TIP: Provide access to these time-hacking platforms and offer training sessions. You can also showcase examples of successful projects created using these apps.

Similar Posts