It’s impossible to ignore the sheer size of the opportunity presented by online shopping for modern businesses. However, because we live in a consumer-driven world, it can make online marketing for small retailers extremely challenging to find their place and voice in amongst the infinite marketing messages thrown at buyers daily. If you haven’t already…
In today’s digital world, people use social channels to connect with businesses, and they expect those businesses to be available on social to provide advice, responses and information when they need it. Did you know that 72% of the Australian population are on social media?* Knowing that stat, for any business, it’s hard to dismiss…
We all know local business is essential for our economy. Your local businesses are the ones who generate jobs and strengthen local communities and economies. For most of us, there is a personal connection with those who run the business; they know your name, your preferred order, and they are essentially what makes your suburb…
Interest in Augmented Reality is exploding as different industries are exploring how it can improve customer experience and the interaction with products and/or services.What is AR? Augmented Reality improves, enhances or expands real life by inserting virtual objects into the user’s real-world environment through their device. It essentially blends the lines between the physical and…
It’s tempting to look at highly productive people as AI or magicians, but by studying how they work efficiently and overcome the challenges we all experience in our work life, it’s possible to boost your productivity too. So how do the most efficient people overcome challenges like… procrastination, deferring the small tasks, overcoming boring work…
There’s no denying that as we look forward to the future of workplaces, environmental issues must be factored into how workplaces are designed and run. We are currently seeing a shift in large commercial workplaces already going green, producing a more sustainable environment in the design and layout of new buildings and infrastructure. As small…
In 2020, your digital strategy can make or break your business. Why? As younger generations enter the workforce they have the expectation that who they work for are continually using new technology that can help them to achieve their objectives, work flexibly, and be innovative in their role. It’s indisputable that the digital revolution is…
Innovative business practice creates opportunities for greater efficiency, cost reduction and a more committed and productive environment. So what are some really easy ways to harness innovation in your workplace? Here are 4 ways to create a more innovative workplace: Involve your staff.The first step in making your business more innovative is to build a…
We know that maintaining multiple social media platforms can be overwhelming for many small businesses, but the reality is in 2020, you cannot ignore the value in using them to connect with your audience/consumers, and grow brand awareness, Tiktok, while technically not new, is now starting to get the attention of brands and advertisers. The…
With so much going on in any business especially a growing one, it can be easy to overlook whether your current processes are working or if they need to be adjusted. Improving business processes will improve your business (we promise!). Start using a project management tool A great project management tool will drive you to…
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