Blogs

If you think that creating a great blog is simple, you’re mistaken. Think about how many times you start and stop reading content online. The below advice is fundamental to creating an engaging and successful blog while serving to improve your reader’s experience, build a faithful audience, and establish your brand in the content world.

It is without a doubt that the most important asset of any business is your people. That is why here at OITC it is extremely important for us to understand our people’s needs to keep them healthy, and as stress-free as possible.

As the Digital Marketing universe continues to move and evolve, it’s important to know where marketing trends are headed. Below are some of the most valuable trends that we at OITC believe you need to know right now to stay ahead of the game.

Here are some of our secret tools to help you improve and get the most out of your website.

Making the most of your time in a day is so important for ensuring there’s still time left for the fun things in life! Try out these tips if you’re struggling to be productive and see how it changes your everyday.

Make your mornings fun. Try to avoid checking your phone and emails as soon as you wake up. Get the most out of your mornings by playing music, going for a run or a brisk walk, head to yoga class, or make a breakfast date with yourself, or with a friend or colleague.

Are you wondering what place AI will have in Digital Marketing in 2020 and beyond? (and no, we’re not referring to the kind you see in Sci-fi films) Now more than ever, artificial intelligence is becoming more accessible making it a valuable tool for any business.

Great social media content and brand engagement come from telling a story and inviting customers to be part of that story. Trust us when we say, your audience wants to know everything! The good, the bad, the successes and the failures.

Here at OITC, we are working hard to build a successful and profitable business, which has at times meant working long hours, eating at our desk and sacrificing our wellbeing. As business leaders, we knew from the beginning of OITC that we needed to find and put in place simple ways to encourage staff at any level to recognise the symptoms of ‘burning-out’.

Where is the line between automating for efficiency and automating to the point of inhuman business practice? A total lack of human to human communication ultimately leads to a lack of real empathy.