With Salesforce Digital Engagement, businesses can create a seamless customer experience and foster stronger customer relationships, ultimately driving customer satisfaction and loyalty. According to Salesforce, 84% of customers say the company’s experience is as important as its products and services. Salesforce Digital Engagement allows you to connect with customers instantly. It provides real-time support and…
We all know that delivering exceptional customer experience leads to increased revenue. But have you ever wondered who deserves credit for these successes? Marketers might say it’s their advertising campaigns and branding efforts, while product teams could point to specific features that boost customer satisfaction. And, of course, sales teams will claim they’re bringing in…
Salesforce has announced the launch of its latest AI product, EinsteinGPT, which uses the large language model from OpenAI to power its new generative AI tool. This innovative technology will be context-aware and available across Salesforce’s application suite, including CRM offerings, Tableau and Slack. With EinsteinGPT, Salesforce hopes to improve customer engagement and boost business…
Why does creativity mean productivity in the new workplace, and how can technology boost creativity? Creativity and productivity are no longer separate concepts but two sides of the same coin. By recognising the importance of creativity when looking to improve productivity and innovation, you can build a culture full of creativity and a ‘want‘ to…
– Our key takeaways from the Salesforce Spring Release 2023. With rising costs, inflation, and increased scrutiny to the bottom line, businesses are under pressure to deliver success now. At the same time, customers expect seamless and personalised experiences from brands in every industry. The Salesforce Spring Release 2023 provides concrete solutions to help drive…
Salesforce has significantly updated its Sales Cloud, Service Cloud, Flow & Deployments, and Account Engagement products. Here we take a closer look at each of these products and the exciting new updates. Sales Cloud Sales features and productivity tool updates include: Service Cloud A range of customer service features and AI-powered tools have been updated,…
The rise of cloud-based solutions has led to the development of new and innovative technologies. Machine learning, artificial intelligence, and the Internet of Things are just a few examples of the exciting advancements in the cloud. For any size business, cloud-based solutions are becoming increasingly ubiquitous and for a good reason. They offer convenience, flexibility,…
See what content we think you should be creating and sharing in 2023. Social media is one of the most vital tools for any business. It’s how we engage with buyers and audiences. It’s how we build confidence and connection. When you include a mix of different content styles on various platforms, you will likely…
Innovation creates opportunities for greater efficiency, cost reduction and a more committed and productive environment. With so many excellent innovative workplace practices floating around, it can take time to figure out which are worth pursuing. So we thought we would suggest our favourite 3 to help get your innovation started in 2023! There’s one to…
How can you prepare your business for the upcoming holiday season? Embrace automation! Automation takes care of the busy work when your team is away, including marketing emails, social media, customer communications, moving data between applications, or pulling data from your website for analysis when you return. Start by creating a plan for December and…
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